Drawline is a brand identity studio in Barnstaple, North Devon, run by Matthew Lilley.
Ten years in precision engineering, large-format print & packaging
before this — CNC, technical drawing, AS9100D.
I know what a fabrication shop looks like from the inside, and how often good work
is let down by branding that looks like it was done in an afternoon.
Drawline builds complete brand systems for manufacturers, fabricators, trades and product companies.
One designer. No account managers, no juniors, nothing passed down.
Everything is built, specified, and delivered ready to use.
Projects start at £1,500.
Client Feedback
"Matthew rebranded evolution and completely nailed the look and feel. While so much of the fitness industry leans into the same neon colours and generic designs, he created something that feels premium, professional, and genuinely different.
Everything was delivered ready to use across the business and our social channels, which made the whole process seamless. Since then, the branding has stayed consistent and worked brilliantly across everything we do. We constantly get comments on it too. People often mention how much it stands out compared to other fitness brands and how memorable it is."

Scott — Evolution Fitness
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